Start shovelling for greater business success

Last week's snowfall made me think. While shovelling snow from my front drive to get the car our without sliding into the gate post, I remembered an article I read recently about leverage and organisation and business development.

Leverage is about using the resources you have available to make sure you get the best returns for your business or organisation. I think the concept is equally relevant whether you are looking to secure a better income, improve your personal performance or have a greater impact as a voluntary or community organisation.

Let's get back to those shovels:


Shovel 1: Projects

Start making much smarter choices about which projects and tasks are really worth your time, and which should be ditched. I look at every project from the perspective of not only immediate short-term rewards, but also how it will continue making a difference for months or years to come. Make a list today.

Shovel 2: Time

Don't obsess about not having enough time. You all have all the time in the world to make the kind of money you need or develop the quality of life you desire for yourself or community. You just need to choose the right projects and have a bigger vision! Sometimes you need time away from day-to-day business to be more creative and fresh. What is your vision? Take some time out to clarify it.

Shovel 3:Customers, Clients and Service Users

It is easy to think that any customer, client or service user is better than none at all. If you think about it though, it becomes painfully clear that you can't be all things to all people, so that it's essential to screen customers and clients carefully and to take only highly committed and well paying clients. This might be challenging to some VCOs or public services, but think about the value of a major success for one service user might have on raising expectations for others with similar needs.

Shovel 4: Products and Services

You might thrive on the creative energy of creating new ways of doing things, I know I do, but how much time is spent just talking about things and not achieving anything - remember a camel is a horse designed by a committee! Why not put more effort into thinking why you want to do something and then develop ways for having fewer products and services on the back burner and get smarter, quicker.

Shovel 5: Alliances

I am a great believer in the idea that together we are better, that's why I am such a great fan of networking and having alliances with people like Vivienne, Steve and Elena. Just think what you might be able to achieve by being commited to achieving results with other people, businesses and services. With whom can you form alliances?

Shovel 6: Technology

Just 12 years ago I worked in an open plan office with 20-30 other people in a wide variety of roles and where there were just two PCs. One was dominated by the team coordinator and the other was in a corner collecting dust. I soon became frustrated with handwriting letters and documents, giving them to someone else to type (and as I was quite junior, was far down the pecking order for getting things done!), correcting the typos and then waiting hours and sometimes days to get the final copy back - so I vowed to conquer Word Perfect. Oh, how times have changed! Now I communicate daily with people around the globe, have information when I need it, do most of my marketing online, create presentations, record speeches, update my website and break down so many barriers with emails, now that's leverage! I know by the very fact that you are reading this that I am probably preaching to the converted, but am still flabbergasted that there are so many people in leadership and management positions that are not making the best use of the technology so readily available. Why not print this off give them the article with my best wishes.

Shovel 7: My Coach

Who is your coach? I made a conscious decision to have a coach to help me grow my business and achieve my goals in life. By regularly working with a coach, I am helped to find find more and more "bigger shovels" in my business. If you are committed to a successful life and career, you must get yourself a coach.

Bigger Shovel 8: Goals

What are your goals for your business or organisation, your career and your home life? Are these goals little more than making sure the next contract comes in, getting through to the next grant round, carrying on working until your pension matures or to have another holiday in the same place you have been to for the last 10 years. If so, don't you think there may be more to life than that and you are without a doubt able to achieve a great deal more. Set yourself some clear goals, work out how you can achieve them.

As you can see, there are many ways to experience growth using leverage. If you are working harder than ever, and settling for less money, fewer customers or clients and less enjoyment, this is your lifetime opportunity to change it.

The Enfys Acumen can help, why not get in touch today?